
Aggregators like OTAs have always had structural advantages in distribution. DirectBooker brings these advantages to hotels.
Be discovered on AI platforms
Integrations live with Claude and ChatGPT, with additional platforms to follow.
Surface deals OTAs can't offer
Highlight unique offers—from member rates to direct booking benefits.
Reach travelers first
Capture top of funnel queries on search and AI to reach travelers while they’re still dreaming.
Connect once, surface everywhere
Your hotel data and direct booking links automatically delivered to all AI partners.
When travelers search for hotels, they want comprehensive options. Individual hotels or chains can only provide information about their own properties—missing the comparison capability travelers demand. Search, AI agents and platforms won't query thousands of individual hotel endpoints for every search. DirectBooker aggregates direct rates, amenities and, most importantly, direct booking links — and feeds those directly to multiple platforms.

Hotels provide availability, rates & inventory (ARI) data feed
Hotels provide their real-time, best offers either directly, or via a connectivity partner.

DirectBooker aggregates comprehensive inventory across partners
Partner data is normalized into a single, highly performant endpoint.

AI platforms query DirectBooker for hotel comparisons
DirectBooker serves broad searches from our aggregated cache, and only high-intent requests reach your systems

Travelers receive comprehensive options with direct booking links
Guests can comparison shop all of the best direct rates through a conversational interface.

Bookings flow to your hotel's official channels
When travelers are ready to book, they are passed directly into your channels > web, phone or AI agent.
Hotels are spending time and energy on traditional search and AI optimization tactics, but DirectBooker's approach to providing aggregated hotel data augments these individual efforts by providing comprehensive data directly to the platforms. Why is aggregated data via a single endpoint preferred?
Real-time data
LLMs trust and prioritize data from MCP servers over traditional web crawling — comprehensive ARI data eliminates inaccuracies from stale training models and compressed web information
Bypass SEO
MCP delivers clean, structured data in AI-native format that dramatically reduces token costs and expensive processes instead of fighting outdated and often manipulated SEO optimization tactics
Showcase rich content
This approach also enables hotels to surface unique selling points like loyalty benefits and exclusive amenities that shallow web content can't convey, and OTAs will never feature
Just as Google Search replaced traditional travel agents, AI is replacing Google as the primary travel planning entry point. This creates a once-in-a-generation opportunity to reshape distribution. Dive into our latest insights here.




Sanjay Vakil
Co-founder, CEO
George Madrid
Co-founder, CTO
Theresa Meyer
Co-founder, CPO | COO
Axel Bichara
Board Member, Advisor
Richard Holden
Board Member, Advisor
Steve Kaufer
Board Member, Advisor

We're building the infrastructure that makes direct booking the easiest, and most rewarding choice. Find out more about taking the next step.
The travel search landscape is evolving rapidly. This is a collection of stories from across the industry that we’re excited about.